Testimonial.to's Marketing Strategy: $0 to $400K ARR in 2 Years

The Problem Nobody Wanted to Solve

Picture this: You've built a fantastic product. Your customers love it. So you ask them for a testimonial to prove it to other people.

What happens? Radio silence.

Or worse—they ghost you after you send them a complicated form to fill out.

This was the exact problem Damon Chen kept running into.

Damon wasn't new to trying. He'd spent years building side projects during the COVID pandemic. He'd discovered the Indie Hac...